A new era has begun!
Since the AV industry revealed its latest star, S1’s newcomer Kanna Seto, her popularity has skyrocketed. When her debut film, Newcomer No.1 Style: The Ultimate Heroine Kanna Seto AV Debut, was announced on December 24, her X (https://x.com/kanna_seto0510) followers stood at 90,000. Now, just 10 days later, her follower count has exploded to over 250,000—a growth of 160,000 in record time!
And that’s not all—her debut film is selling out everywhere!
According to FANZA (DMM), Kanna Seto’s debut has dominated December’s physical sales rankings. Her Blu-ray debut release secured the top spot, while the DVD version came in second. She also claimed the No.1 spot on the AV actress cumulative sales chart, and her debut film topped the streaming rankings. It seems every format is sold out—whether fans are buying physical copies or streaming online, everyone wants a piece of this rising star.
While many AV actresses experience a peak at their debut, no one can predict how long Kanna Seto’s fame will last. However, based on FANZA’s data, she has already reached the pinnacle, proving herself an unstoppable force in the industry.
What about Ayaka Kawakita?
No, she’s not lying on my bed. She didn’t release any solo films in December. However, she did appear in the 16-actress collaboration film S1 20th Anniversary: AV History’s Greatest Crossover, a stunning showcase of top-tier AV stars. Despite not having a personal release, Ayaka Kawakita still managed to land 13th place on the physical sales chart with her earlier film The Seductive Swimming Coach Who Lures Her Students Into Obsession. Even without new content, she remains a dominant force in the industry.
Mio Ishikawa, on the other hand, has seen significant success. Her 3rd-anniversary release claimed 3rd place (Blu-ray) and 5th place (DVD) on the charts. While a 40% discount contributed to its popularity, Mio Ishikawa’s name alone likely drove the impressive sales.
Other notable mentions in December’s top 10 include two unique trends: collaboration projects and value-packed bundles. The S1 20th Anniversary film, featuring 16 actresses, landed 6th place, while the H.M.P. 2025 New Year’s Lucky Bag secured 4th. Priced at 5,082 yen (approximately $50), this bundle includes five DVDs, three sets of lingerie worn by AV actresses, a masturbation kit, a limited calendar, and exclusive stickers. It’s no wonder fans snapped it up—it’s a steal!
Lastly, big-bust actresses like Yuu Tano and Iyo Shinohara performed strongly. Iyo, despite being a rebranded “newcomer,” drew attention with her jaw-dropping cover art. Meanwhile, Hikaru Nagi continued to sell well, proving that even her critics can’t slow her down.
The cumulative sales rankings for AV actresses also highlight the growing success of freelance performers. Kana Morisawa claimed 4th place, demonstrating her status as an AV machine. Karin Kitaoka, who briefly returned as an exclusive actress for IdeaPocket, secured 6th place, showing her adaptability as a freelance performer. The biggest surprise was Miyu Aizawa, who recently left S1 and faced setbacks like losing her agency and missing an opportunity to visit Taiwan. Despite these challenges, her switch to freelance work propelled her to 7th place—a truly impressive comeback!
These were the key takeaways from FANZA’s December sales rankings. Stay tuned for more updates as the AV industry continues to evolve!